So Mecca Cosmetica have lowered their prices across stores in New Zealand and Australia in light of Sephora opening stores in Australia next year. Is this good news? Of course. Will this make shopping here finally more viable than buying online? Possibly not. I’ve mocked up a few hypothetical Sephora orders to calculate whether it’s worth it.
Hypothetical shopping list one contains a combination of makeup and hair products. This is the type of order I am most likely to make online from Sephora: a few essentials, some treats and some heavy things, none of which I’d make an order for individually. I made sure to choose things that are available at both Sephora and Mecca Cosmetica.
This order adds up to $208 USD, which at the time of writing is $247.52 NZD. In addition, an order this size costs approximately $44 NZD to send to New Zealand through Youshop (trust me, I’ve done this before).
Total for hypothetical shopping list one from Sephora: $291.52 NZD
Total for hypothetical shopping list one from Mecca Cosmetica: $329 NZD
It’s not a huge difference, but $37.48 is also not negligible. You could (almost) get another bottle of shampoo for that – but then, the shampoo will make the box heavier, so you may end up spending more on shipping.
Let’s try with a smaller, lighter order. Hypothetical shopping list two contains some smaller items, which will fit in the smallest box Sephora sends orders in, and will only cost the minimum Youshop fee.
$118 USD comes to $140.42 NZD, plus $17.25 NZD for the minimum Youshop charge.
Total for hypothetical shopping list two from Sephora: $157.67 NZD
And from Mecca?
Total for hypothetical shopping list two from Mecca Cosmetica: $185 NZD
There’s not so much of a difference this time – only $27.33 NZD.
So what should we conclude from this? To be honest, I have always shopped at both Sephora and Mecca in combination. The price drop will make me more likely to shop at Mecca for impulse buys, and things I want in a hurry. I will always go to Mecca for foundation and concealer, as it’s important to get the right match. I’m also fundamentally opposed to going in to Mecca, getting matched, then buying the same thing online for cheaper. It’s shitty to take advantage of the premium service they offer there, as well as deny their (always excellent and friendly) staff the commission they deserve.
I’ll continue to shop at Sephora for brands and products that are exclusive to the store, and to take advantage of discounts and free gifts when they’re available. It’s a little hard to evaluate this change from New Zealand, because Sephora stores won’t be opening here any time soon. Maybe Sephora Australia will ship here, though? We can dream!